Internet Course for Managers

Internet Course for Managers:
Successfully Merging the Internet
Into Your Organization

Purpose of Course:

This session is for the organization's executives and managers. Management needs to fully understand the implications of Internet as well as the positive (and negative) effects Internet can have on an organization. Organizations must also understand how the information revolution (enabled by the Internet) will dramatically alter the future of their industry segment. Without this understanding, organizations risk being at a severe competitive disadvantage.

This session creates an awareness and appreciation of the information revolution that is occurring. Online demonstrations will vividly illustrate the immense opportunity and risk associated with the Internet’s expansion into many business processes and forms of communication. This hard-hitting session will educate, inspire, and motivate (perhaps scare) management into embracing the information age.

Course Contents:

Internet Overview: What exactly is the Internet, how big is it, and how are companies connected? Includes a brief history of the Internet, growth trends and demographics.
Business uses of Internet- Illustrates the creative ways that organizations are incorporating the Internet into many of their business processes.

E-mail, mailings lists, usenet news groups
World Wide Web

Successful web sites: On-line demonstrations of marketing, sales, customer service, credit card transactions and much more.
Essential online resources to support your organization/industry

Elements of a web site

Options for creating a web site
Generating traffic to your site
Using Web Site statistics

Intranets - Advice and case studies for applying Internet technology to solve internal requirements
Internet Skills – Essential Internet skills that everyone should possess. (search techniques, source evaluation, security awareness)
Internet implementation tips - to ensure that the Internet becomes as asset, not a liability.

Examining your information flows and business processes
Internet Access Policy: Why you need one, elements of a complete policy.
Internet training for your users. What to include in the training.
Internal "home pages" to serve as web launching pads for your employees.

Future of the Internet (EDI, Electronic commerce, push technologies, multi-media, high-speed access)

Notes:

Class is normally a full-day session (6 contact hours). A subset of this session can be delivered in shorter duration executive briefings.

On-line demonstrations are used throughout the class, including sites specifically related to the organization's industry.

Emphasis on practical implementation tips to ensure that the Internet is an asset, not a liability for the organization.

This session is also useful for organizations who already have a connection, but are "not doing much with it"

Additional information About the Classes

Return to Training Overview Page

Home Page	Services / Background
I can be reached at Russweb 'at' navigators.com or 703 -729-1757 Copyright © 1999 Information Navigators